Sarah Bradley, or Social Sarah as she is known to some, is a Social Media expert currently based at digital marketing tycoon, Dixon Jones’ agency, Receptional.
Born and raised in South Wales, Sarah attended Cardiff Metropolitan University studying Business Management and Hospitality. After graduation, Sarah threw herself into forging out a career in Social Media; a marketing avenue that she anticipated would become more and more lucrative. During this time Sarah worked in house at a leading law firm as Marketing and Social Media Coordinator and for a number of charities as Social Media Manager.
Sarah Bradley joined the Receptional ranks as Head of Social in 2012 developing a new strategy for the department, more than tripling their social media clients in 8 months. She has niche specialist areas within legal marketing, third sector and public education however has also worked on large technical client accounts as well as a portfolio of retail and travel clients. As account manager of one of Receptional’s largest Clients, Majestic SEO, Sarah is well versed in event representation, customer acquisition and client care.
A social media advocate for any sector, Sarah has trained a number of varied Clients to use social media effectively for their businesses. Sarah is a member of Digital Industry Females, Women in Business, and also guest blogs and is social media specialist for the award winning industry blog State of Search.
Sarah is an advocate of social media training and runs regular training sessions for her Clients; empowering them to take ownership of their social media success. Combined with Sarah’s trade mark 6 month strategies, Sarah’s clients experience a dramatic level of increased website traffic, customer care improvement and new leads. Community building is an essential part of Social Media Marketing, and something Sarah advocates throughout her entire campaign strategies.
She loves to talk shop so encourages Tweets and questions via LinkedIn and Google+, Sarah is a true advocate of utilising social networks to make a tangible difference to your business.
Sarah’s top ‘Best Practice Tip’ for budding social media marketers would be this:
“You know that annoying voice in the back of your head that tells you that your crazy online campaign might just work? Listen to it.”
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