https://www.sendible.com/hootsuite-alternative
Sign in Book a demo Start your free trial
    PRICING

    What makes Sendible the smarter choice over Hootsuite.

    PLAN
    Professional
    $99/mo
    billed yearly
    Includes:

    1 user

    5 social accounts

    Unlimited post scheduling

    AI content generator

    Centralised inbox

    Basic analytics reports

    PLAN
    Creator
    $25/mo
    billed yearly
    Includes:

    1 user / calendar

    6 social profiles

    Unlimited scheduling

    AI content assist

    Monitoring & replying

    Custom & automated reports

    Start a free trial
    OUR COMPETITIVE ADVANTAGE

    What makes Sendible the smarter choice over Hootsuite.

    Expensive per profile pricing

    Hootsuite's entry-level plan is significantly more expensive for fewer social accounts.

    Limited basic features

    Core features like advanced reporting and team collaboration are locked behind much higher-priced plans.

    Steeper learning curve

    Users often report Hootsuite's interface can be complex and takes longer to master.

    Customer support inconsistencies

    Some users have reported mixed experiences with Hootsuite's customer support responsiveness.

    Cost effective per profile pricing

    Sendible offers more social profiles at a significantly lower price point.

    Feature rich starter plan

    Access to unlimited scheduling, AI content tools, and basic reports from the Creator plan.

    Intuitive & user friendly interface

    Sendible is consistently praised for its ease of use and streamlined dashboard.

    Responsive customer support

    Users consistently rate Sendible highly for its helpful and prompt customer service.

    OUR UNIQUENESS

    How we compare to hootsuite.

    As one of the 10 best tools on G2, we’re a marketer’s best friend for scheduling, monitoring, and reporting on social media.

    Select Brand to Compare

    Sproutsocial
    Select
    Hootsuite
    Select
    Agorapulse
    Select
    SocialPilot
    Select
    Buffer
    Select
    Compare
    Add brand
    Sproutsocial
    Hootsuite
    Agorapulse
    SocialPilot
    Buffer
    Sendible
    Sproutsocial
    Hootsuite
    Agorapulse
    SocialPilot
    Buffer
    Sendible
    Publishing & Scheduling
    Content CalendarTooltipVisually plan and organise your scheduled posts.
    A robust content calendar is provided for visual planning and scheduling.
    A content calendar is provided for visual planning and oversight of your scheduled posts.
    A visual content calendar is provided for planning and organising posts.
    A visual content calendar is included for planning and organising posts.
    A simple content calendar is provided for visual planning.
    An intuitive visual content calendar is offered for easy drag-and-drop planning and comprehensive post review, ensuring flawless content delivery.
    Smart QueuesTooltipOptimise post timing for maximum audience engagement.
    Optimal send times for scheduling posts are offered.
    Auto-scheduling is offered to publish posts at optimal times, but it may require manual setup.
    Scheduling queues and optimal time suggestions are offered for post timing.
    Post queues are offered, but optimal scheduling may require additional customisation.
    Custom publishing schedules can be set.
    Smart Queues intelligently schedule your content at the best times to maximise audience reach and engagement, boosting your content's performance effortlessly.
    AI Content GenerationTooltipQuickly create engaging post ideas and captions.
    Integration with AI tools for content creation is offered.
    An AI content generator for captions and ideas is provided to assist with content creation.
    AI integration for content support may be offered.
    AI credits are provided for content generation, with limitations on lower plans.
    An AI assistant is included for content creation.
    AI Content Assist helps you quickly generate engaging captions and overcome writer's block with unlimited use, ensuring you always have fresh ideas.
    Bulk SchedulingTooltipSchedule multiple posts at once efficiently.
    Bulk scheduling of posts is supported.
    Bulk scheduling via CSV is allowed, supporting up to 350 posts at a time for efficient planning.
    Bulk scheduling of posts is supported.
    Bulk scheduling of posts via CSV upload is allowed.
    Bulk scheduling of posts is supported.
    Efficient bulk scheduling is supported, enabling you to plan and publish multiple posts at once with ease, saving valuable time.
    Post CustomisationTooltipTailor content for each specific social media platform.
    Customisation for posts across various platforms is allowed.
    Basic post customisation is offered across platforms to adapt your content.
    Customisation for posts across different platforms is allowed.
    Basic post customisation is offered across platforms.
    Basic post customisation for different platforms is allowed.
    Detailed customisation is allowed for each social platform, ensuring your message is perfectly optimised for every audience and platform.
    Engagement & Inbox
    Unified Social InboxTooltipCentralise all your social media conversations.
    A Smart Inbox for managing all social messages is featured.
    A centralised inbox is provided for managing messages and comments from various social profiles.
    A robust unified inbox is featured for managing all social conversations.
    A centralised inbox is offered for managing messages and comments from select platforms.
    A replies feature allows responding to comments.
    A priority inbox unifies all messages, comments, and mentions from your social channels for streamlined, real-time responses, ensuring no interaction is missed.
    Message AssignmentTooltipDelegate social conversations to team members.
    Assigning messages to team members is allowed.
    Assigning social conversations to team members for collaborative response management is allowed.
    Assigning conversations to team members is allowed.
    Assigning conversations to team members is enabled on higher plans.
    Limited message assignment features are offered.
    Easy assignment of social interactions to specific team members is enabled, promoting efficient and organised collaborative responses.
    Real-Time NotificationsTooltipGet immediate alerts for important social activity.
    Real-time alerts are provided for social activity.
    Real-time alerts are provided for mentions and messages across connected social accounts.
    Real-time alerts are provided for social interactions.
    Notifications for social interactions are provided.
    Basic tracking of mentions and engagement metrics is offered.
    Real-time notifications are delivered via email or Slack, ensuring you never miss an important interaction or urgent mention.
    Analytics & Reporting
    Basic AnalyticsTooltipTrack key performance metrics of your social media.
    The Standard plan includes basic profile, post, and trend reports.
    The Professional plan includes basic analytics reports on profile and post performance.
    The Standard plan includes basic reports.
    The Essentials plan includes basic analytics for tracking performance.
    The Essentials plan provides basic analytics on post performance.
    The Creator plan provides essential quick reports to monitor the overall performance of your social networks, keeping you informed.
    Custom ReportsTooltipBuild tailored reports focusing on specific metrics.
    Customisable reports are offered on higher-tier plans to allow for more specific data analysis.
    Customisable reports are offered on higher-tier plans to allow for more specific data analysis.
    Advanced and customisable reports are offered on higher-tier plans.
    Advanced and customisable reports are offered on higher-tier plans.
    More detailed reporting is offered on higher plans.
    Custom reports are enabled, allowing you to focus on the specific metrics that matter most to your strategy and export data easily.
    Report SchedulingTooltipAutomate the delivery of your performance reports.
    Scheduled reports are provided on higher-tier plans.
    Report scheduling is offered on higher plans for regular delivery of analytics data.
    Automated reports are provided on higher-tier plans.
    Automated PDF reports are offered on higher plans.
    Automated report scheduling may not be available on lower plans.
    Automated reports can be scheduled for regular delivery to your inbox or directly to clients, ensuring timely insights.
    Audience InsightsTooltipUnderstand demographic and behavioural data of your followers.
    Audience insights are provided to help understand follower demographics and behaviour.
    Some audience insights are provided to help understand follower demographics.
    Audience insights are provided to help understand follower demographics and behaviour.
    Some audience insights are provided to help understand follower demographics.
    Basic audience insights are provided.
    Audience insights are offered to help you understand your followers better, informing more targeted content strategies.
    Collaboration & Workflow
    User ManagementTooltipControl access and permissions for team members.
    The Standard plan is for 1 user, with additional users adding significant cost.
    The Professional plan is for 1 user, with more users available on higher, more expensive plans.
    The Standard plan is for 1 user, with additional users adding to the cost.
    The Essentials plan is for 1 user, with additional users requiring higher plans.
    The Essentials plan is for 1 user, with costs increasing per additional user.
    The Creator plan supports 1 user/calendar, with flexible and cost-effective scaling options for teams on higher plans, adapting to your growth.
    Approval WorkflowsTooltipStreamline content review and publishing processes.
    Robust approval workflows are offered on higher plans to manage content submissions.
    Detailed approval workflows are offered on higher plans to manage content submissions.
    Content approval workflows are offered on higher plans.
    Client approval workflows are offered on agency-focused plans.
    Limited approval workflow features are offered.
    Intuitive approval workflows are provided, simplifying content review for internal teams or clients, ensuring brand consistency and quality.
    Team AssignmentsTooltipDelegate tasks and responsibilities within the platform.
    Team assignments are allowed for social inbox items.
    Team assignments are allowed for social inbox messages and tasks.
    Team assignments are allowed for social inbox items.
    Team assignments are allowed for social inbox interactions.
    Limited team assignment features are available on lower plans.
    Team assignments are facilitated for interactions and tasks, promoting efficient and organised collaboration across your team.
    Customer SupportTooltipGet assistance and resolve issues with platform usage.
    Some users find that customer support can be less responsive or comprehensive at lower tiers.
    Some users have reported mixed experiences with customer support responsiveness and issue resolution.
    While generally good, some users have reported varying response times and support experiences.
    There are reports of delays or less comprehensive solutions from customer support.
    Support is available, but some users may find direct personal assistance less prominent on lower plans.
    Customer support consistently receives high praise for its prompt, helpful, and human approach, ensuring reliable assistance whenever you need it.
    Client ManagementTooltipTools for agencies to manage multiple clients effectively.
    Client management features are offered for agencies on higher-tier plans.
    Client management features are offered for agencies on higher-tier plans.
    Client management features are offered for agencies on higher-tier plans.
    Client management features are offered for agencies on higher-tier plans.
    Client management features are available on higher-tier agency plans.
    Robust client management tools are provided for agencies, including custom dashboards and client-specific reporting, streamlining agency operations.
    Integrations & Supported Networks
    Social NetworksTooltipConnect and manage all your social media profiles.
    Integration with Facebook, Instagram, X (Twitter), LinkedIn, Pinterest, TikTok, and YouTube is supported.
    Integration with Facebook, Instagram, X (Twitter), LinkedIn, TikTok, Pinterest, YouTube, Threads, and WhatsApp Business is supported.
    Integration with Facebook, Instagram, X (Twitter), LinkedIn, TikTok, YouTube, and Google Business Profile is supported.
    Integration with major platforms like Facebook, Instagram, X (Twitter), LinkedIn, Pinterest, and TikTok is supported.
    Integration with Facebook, Instagram, X (Twitter), LinkedIn, TikTok, and Pinterest is supported.
    Integration with all major social networks, including Facebook, Instagram, X (Twitter), LinkedIn, TikTok, YouTube, and more, offers comprehensive coverage for your needs.
    Third-Party AppsTooltipExtend functionality with external applications.
    Integration with various business tools like Canva, Zendesk, and CRMs is offered.
    Integration with various apps and tools is offered to enhance core functionality.
    Integration with various tools like Canva and Bitly is available.
    Integration with tools like Canva and Bitly is available.
    Integration with tools like Canva and Zapier is available.
    A robust suite of integrations with popular tools like Canva, Google Drive, and more, streamlines your social media workflow.
    Media LibrariesTooltipStore and organise your social media assets.
    A content library is included for storing and accessing social media assets.
    A content library is included for storing and accessing social media assets.
    A content library is included for storing and accessing social media assets.
    A content library is included for storing and accessing social media assets.
    A content library is included for storing and accessing social media assets.
    An integrated media library is provided to easily store, organise, and access all your visual content for posts, enhancing efficiency.
    URL ShortenersTooltipCondense long links for social media posts.
    Integrated URL shorteners are available.
    Its own URL shortener is provided, and integration with others like Bitly is available.
    Integrated URL shorteners are available.
    Integrated URL shorteners are available.
    Integrated URL shorteners are available.
    Bitly URL shorteners are offered to keep your posts clean and track click performance easily.

    Frequently asked
    questions.

    Sendible's Creator plan starts at just $25/month when billed annually, offering 6 social profiles and core features. Hootsuite's comparable Professional plan is significantly higher at $99/month, billed annually, for only 5 social accounts. Sendible provides superior value and more profiles for your budget.
    Yes, Sendible provides unlimited post scheduling, a visual content calendar, and powerful Smart Queues that intelligently optimize posting times for maximum engagement. We also offer AI Content Assist to help you craft compelling captions, features that rival or exceed Hootsuite's equivalent tools on comparable plans.
    Many users find Sendible's interface more intuitive and easier to navigate than Hootsuite's, especially for new users. Our streamlined dashboard focuses on efficiency, helping you get started quickly and manage your social media effectively without a steep learning curve.
    Sendible is highly rated for its responsive and helpful customer support, providing prompt assistance to resolve issues and guide users. While Hootsuite offers support, some users have reported inconsistencies, making Sendible a more reliable choice for consistent assistance.
    The Sendible Creator plan provides basic analytics to track your social network performance. While Hootsuite may offer more in-depth analytics on its higher-priced plans, Sendible allows for custom and automated reports on higher tiers, ensuring you can access the insights you need to measure your success.

    Every social media account that you would like to connect to Sendible will count as one profile. For key networks like Facebook, Twitter, Instagram, etc., each social profile includes the ability to post, pull reports, and to stream comments and feeds. 

    You can send 100 daily posts per user (or more depending on your plan) across all your social media profiles. 

    Each user is an individual login and/or a calendar, allowing you to separate and organise your account by client, location or brand.

    Each plan includes an allocation of social profiles and users you can add. For every separate calendar you want to create, you'll need one user allocation and change the user type to "Client".

    You can use the included users on your subscription plan or add a bundle of users and profiles without upgrading to the next tier.

    If you're looking to manage multiple calendars on your account, you can schedule a demo with one of our consultants—book your call today.

    Yes, you can without needing to upgrade to the next plan up. We bundle our profiles with users and you can add or remove these bundle(s) at any time in your subscription settings.

    The number of profiles you get per user varies based on your plan type. So with one bundle on a Creator plan, you will receive an extra user and 6 social profiles for an additional $29. Your total cost per month would then be $58 on a monthly subscription.

    However, if you would like additional functionalities available on a higher plan, we recommend upgrading.

    Sendible supports key social media networks including Facebook, Twitter, Instagram, LinkedIn, TikTok and Google My Business. You can also monitor and respond to comments on selected platforms and generate quick reports to analyse your efforts and make better strategic decisions in the future.

    You can publish photos, videos, Stories and image carousels directly to Instagram Professional profiles. You can also schedule reminders for video carousel posts with in-app notifications.

    You can also tag profiles in image posts, geotag locations and automatically include a first comment filled with your hashtags to go out with every post. Unfortunately, we don't support answering direct messages on Instagram at the moment.

    Yes, we do support scheduling posts with images to Google My Business so you can keep your locations updated! Reports are not available at the moment and will need to be accessed natively.

    You can publish videos directly to TikTok Business and Personal Accounts via Sendible. Pick a thumbnail from the video timeline and enable duets, stitches, and comments.

    In order to comply with the posting policies of social media sites, we apply a daily posting limit for each user. During the trial period, the limit is set to 100 posts per day per user. Paid users on the Traction plan and above have a higher daily posting limit.

    This limit is put in place to prevent social media accounts from being suspended which can happen if your posts are flagged as spam or are reported by social media users for other reasons.

    Get support from real people every step of the way. All plans include access to our helpdesk's how-to articles, live group training sessions, and our live chat which is available during UK business hours (9 am - 10 pm GMT).

    1:1 onboarding and additional support are provided by our customer success team for customers on the Scale, Expansion, and custom plans.

    We accept all major credit cards. Payments are usually taken monthly but we also offer a 15% discount if you choose to pay annually. If you would prefer to pay by invoice or purchase order, please contact us.

    Please note: If you are a UK-based customer, you will also be billed VAT.

    If you're looking to generate more business as an agency, our White Label plan could be an excellent choice as it allows you to add all your clients into one branded space. 

    You can also create different service packages for clients and limit certain areas of the dashboard until you upsell them to a higher tier with more hands-on work from you.

    White Label plans include all Sendible features and start from $299/month (USD). If you're interested, book a demo with our team to discuss this potential solution in detail.

    We currently support three currencies: USD (U.S. Dollar), EUR (Euro), and GBP (British Pound). Unfortunately, we do not support any other currencies at the moment.

    There are no contracts on our standard plans and you can cancel at any time. At the end of your free 14-day trial, you’ll be asked to add your credit card. If you add a credit card during the trial, you'll be billed automatically at the end of your trial period.

    If you sign a contract for a custom or a White Label plan, the terms outlined in the contract will be applicable.

    Yes, we do! If you're a nonprofit or charitable organization, you can receive a monthly discount of 15% on any plan. If you choose to pay annually, you can get a 25% discount on any plan.

    Please note that only one type of discount can be applied to your account at a time. 

    Sendible supports all major social media platforms, including Facebook, Instagram, X (Twitter), LinkedIn, TikTok, YouTube, and more, ensuring you can manage all your essential channels from one place.