Are you ready to dominate the short-form video marketing games? You've come to the right place.
These days social media is all about short-form videos - captivating audiences in just a few seconds before they swipe up. Platforms like Instagram, Facebook, TikTok and Youtube Shorts have switched up the way we all consume content.
Whether you're a social media manager at an agency, small business owner or content creator, short-form videos are a skill you need to master to stand out. We understand the importance of harnessing the potential of short-form video, especially those in the YouTube app.That's why with Sendible, you can seamlessly schedule, post to and manage all short-form video sharing social media platforms.
In this guide, we'll discover the benefits of a social media management tool for short-form videos and provide some hot tips on short-form video management.
- Why you should schedule YouTube videos and other short form videos with Sendible
- Comparing Sendible to other tools
- Who can benefit from this feature
- Quick how-to schedule short-form videos guide
- Three short-form video ideas
- Grab the spotlight: Free resources to strengthen your social media video marketing skills
Lights, Camera, Engagement: Short-Form Video Creation Checklist.
Why you should schedule YouTube videos and other short form videos with Sendible
We understand the time invested in crafting, editing, and posting short-form videos, and sometimes this process can really take the fun out of the content creation. Even things like finding a crafty video title and awesome thumbnail image can be time-consuming when you are on a deadline to upload videos to your YouTube account or other multiple accounts.
That's why at Sendible, we're committed to empowering social media managers, businesses and agencies through streamlined tools that enhance their workflows and create impactful results to leave time for some guilt-free scrolling.
So, how's Sendible a game changer? Let's unlock some benefits:
Consistency in posting
Maintaining a consistent posting schedule is crucial for building and retaining an engaged audience. Scheduling your content helps you establish a regular cadence, ensuring your short-form videos reach your followers at optimal times, even when you might be busy or unavailable.
Cross-platform management
Managing content across various platforms, such as Instagram reels, Facebook reels, Tik Tok, and YouTube Shorts in the YouTube app, can be challenging without a centralised solution. With Sendible, you get a complete visual snapshot of your scheduled content across different channels, simplifying your social media management.
Analytics and insights
Sendible provides valuable analytics and insights into your short-form videos' performance. You can track views, engagement rates, and other metrics to understand what content resonates best with your audience, enabling data-driven decisions for future videos.
Comparing to other tools
As the popularity of short-form video content continues to grow, you need to find the right tool to partner with to maximise your social media efforts. Here's why Sendible could be the social media scheduling tool for you:
1. Create thumb stopping content: Enhance your ability to create engaging and eye-catching short-form content with Sendible's thumbnail selector. Craft and edit content that's on brand and keeps your audience engaged.
2. Become a repurposing machine: Sendible's smart compose box allows you to easily post your short form content across multiple social media channels whilst customising captions, hashtags and thumbnails for each channel.
3. Channel your inner nerd: With robust reporting and analytics, you can create content that your audience loves repeatedly. This prevents you from generating content that lacks value for you and your audience.
Sendible Smart Compose Box.
Tailor posts to match every platform by customising copy, adding tags, using our built-in image editor, and more.
Who can benefit from this feature
For both agency social media managers and content creators, scheduling your short-form videos is a game-changer. Let's explore who benefits the most from this.
1. Social media agencies: Hopping between emails for client approval? Client approvals are made easy with Sendible! Share content with clients for reviews, get direct feedback and make adjustments before posting their short-form videos.
2. Content creators: Posting short videos manually across various social platforms can be exhausting and lead to burnout. Reclaim your work-life balance and rekindle your passion for content creation by letting a scheduling tool like Sendible handle the instant posting pressure for you.
3. Small businesses: Sendible offers powerful video analytics and insights. You can study these metrics to discover the videos their audience connects with, enabling data-backed decisions for upcoming content.
We have literally saved about 50% of our time previously spent on social media management by using Sendible.
Scott Cox, Founder @ Social Reach
Alternative attention-grabbing features
- Instagram Story scheduling
- Instagram profile tagging
- Youtube Video scheduling
- TikTok 2000+ captions
- Canva Integration
- 300+ holiday content ideas
Schedule your first Instagram Story.
Time to flex those social media muscles and schedule your very first Instagram Story! Use our exercises to start reaping this awesome feature's benefits.
Quick how to schedule videos guide
We know you've been waiting for this - how to schedule short-form videos using Sendible. Follow these simple steps for all short-form video sharing platforms.
Step 1: Access the Sendible Dashboard
- Log in to your Sendible account and navigate to the dashboard.
Step 2: Connect your respective social channels
- Connect your Instagram, Facebook, Tiktok, and YouTube accounts to Sendible if you haven't already. This will enable you to schedule and publish your short-form videos seamlessly.
Step 3: Create a New video post
- In the Compose Box, you'll find the choice to switch between "Post", "Reel", or "Story" for the Instagram and Facebook tabs. Pick "Reel". TikTok will automatically use this format. For YouTube shorts, remember to include #shorts to publish it as a YouTube Short.
Step 4: Edit your short-form videos
- Let your creativity flow! Enhance short-form videos with captivating visuals, text, stickers, and more. Customise them to match your brand's voice and style seamlessly using our Canva integration!
Step 5: Schedule your short-form video
- After perfecting your video, simply pick the perfect date and time for its release. Sendible's user-friendly scheduling interface ensures you select the optimal time for the best engagement.
Step 6: Review and Confirm
- Before scheduling, double-check your short-form video to ensure everything looks great. Double-check the date, time, and content to avoid any surprises. Then assign it to the client to get the approval (if needed).
Step 7: Sit Back and Relax
Congratulations! You've successfully scheduled your short-form video using Sendible. Now, sit back and let Sendible take care of publishing it at the scheduled time.
Three short-form video ideas for YouTube video, TikTok, and other platforms
Currently, every third-party social media tool faces a limitation: Reels, TikToks, and YouTube shorts cannot be posted with trending audio. This could be set to change soon, but for now, there's no need to panic. Here are some times short-form videos that can still be scheduled without trending audio. Check them out.
Before-and-After Transformations
Showcase before-and-after transformations related to your product or service, whether it's an empty to full content calendar, a room renovation, or a candle-making journey. Content creation is fun for your audience with tangible results.
Quick Tips and Hacks
Share personal time-saving tips, product hacks, or productivity techniques to benefit your followers. Make sure your tips are actionable and easy to implement.
How-to Tutorials
Share quick and informative tutorials on a specific skill or task relating to your niche. These could become viral videos, so keep it easy to follow, using step-by-step instructions and visuals to guide your audience.
Bonus: 2 tips for scheduling YouTube videos
Having a set strategy and an easy way to post scheduled YouTube videos is key to the success of your YouTube account. Everything from the keywords in the video file you upload, the custom thumbnail image in the video thumbnail, and the video tags used are all important to help your video content stand out. Therefore, knowing how to amp up the reach of your video on YouTube by having a scheduled video is key.
Here are 2 tips for you to keep in mind when scheduling your YouTube videos:
#1 Be consistent on posting times for your scheduled video on YouTube
Your audience likes to know when they can expect your next video. So, give them what they are looking for! Decide the frequency and cadence of your publishing date, whether it's every Tuesday or every fourth Thursday of the month, and stick to a consistent content calendar schedule.
#2 Boost engagement by cross-promoting
Once you have your video scheduled, set up a strategy to cross-promote your YouTube content. Great video content is not easy to put together, so take advantage of your video elements and share them across different social media accounts.
If you need to shorten your YouTube short, or even lengthen it, for another social media platform, do what you need to do to get your video on multiple platforms and increase engagement and overall reach.
Grab the spotlight: Free resources to strengthen your social media video marketing skills
Free editable template:
Articles and guides:
- The Ultimate Guide to Creating Short-Form Videos
- From Moments to Movies: Your Instagram Video Handbook
- Unlocking AI Enhanced Video Marketing: ChatGPT Prompts
- How Subtitles and Captions Help Increase Video Views by 80%
Wrapping it up
Ta da! You've unlocked the code to short-form video scheduling mastery with Sendible! You can now elevate your social media game to boost engagement and achieve impactful results.
Sendible's user-friendly interface, detailed analytics, and smart compose box feature make scheduling Reels, TikToks, and YouTube Shorts easy. No more missed opportunities or last-minute frantic posts.
You can now take command of your content creation like a pro and forge engagement with your audience.
Ready for the next step? Sendible's got your back, take advantage of its features, utilise this short-form video checklist and watch your short-form videos continue to captivate your audience.
Ready to roll? Start your Sendible journey with a 14-day free trial. Wave goodbye to creative slumps and say hello to engagement, growth, and top-notch content.
