Sep 18, 2025

Facebook Reels module

We've introduced a Facebook Reels module to provide comprehensive insights into your Reel performance. This new module gives you detailed metrics specifically for Facebook Reels including views, watch time, engagement and reactions.

The module is available as part of your Facebook Quick Reports and can also be included in custom reports through the Report Builder, helping you better understand and optimise your short-form video content strategy.

Facebook Followers metric

We've introduced Followers as the primary audience metric across all Facebook reporting modules, as a replacement to Fans metric. This metric provides clearer insights into your actual audience growth and engagement.

The change affects both the Activity Overview and Audience Growth modules, giving you consistent follower data across all your Facebook reports and better visibility into your page's performance.

Improvements

• Composer: Now includes post preview functionality when using the Share Button
• Composer: Bulk Importer now supports larger file uploads via local upload
• Reports: Now display more accurate Facebook metrics that align more closely with Meta's native insights
• Reports: Exclude direct message replies from Top Performing Posts module
• Reports: Improved clarity of Facebook module tooltips
• Reports: Extended Facebook and Instagram post image retention period for improved historical reporting and analysis
• Activity: Profile overviews for Facebook and LinkedIn now open directly on the network sites
  
  

Fixes

• Composer: Resolved empty image display issue for failing URLs in publishing views
• Composer: Corrected 'delete' button availability when editing messages with validation errors
• Composer: Addressed link preview removal breaking markdown formatting
• Composer: Resolved Threads post preview incorrectly linkifying all text when hashtags are present
• Composer: Fix alt text not being saved when posts are sent for approval
• Composer: Resolved posts not being sent from queues when deleted users have queued posts
• Composer: Corrected Post Previewer to display character limit ellipsis outside content, not within
• Composer: Resolved Bulk Import URL errors when filenames contain spaces
• Composer: Fixed infinite loading issue when attaching PDF files
• Composer: Restored AI Assist functionality in Share Button widget
• Composer: Fixed RSS Auto-poster reversing post order when set to "newest first"
• Reports: Resolved TikTok performance module displaying incorrect mock data instead of actual metrics
• Reports: Corrected TikTok reporting date-range calculation that prevented proper data display
• Reports: Addressed period overlap issues in Facebook modules and corrected graphics date alignment
• Reports: Resolved Live Report links showing posts outside of chosen date range
• Profiles: Addressed TikTok accounts repeatedly disconnecting due to outdated authentication endpoints
• Profiles: Fixed Instagram account reconnection status inconsistency between My Profiles list and Social Feeds view
• Account: Fixed custom menu issues that could break white-label dashboards when updating names repeatedly
  
  

Upcoming

• Zapier: Get from plan to published without manual copy-pasting with fully automated workflows. Get early access.

• New Calendar: Create, schedule and review all your social content in one central place — whether it's a draft, published, or anywhere in between. Get early access.