Our checklist helps you go beyond vanity metrics like likes and comments. You’ll learn to track what truly matters, from saves and shares to watch time on Reels, so you can make better-informed decisions.
This checklist guides you to audit if your content, tone of voice, and overall strategy are truly resonating with your target audience. You'll also learn to check if your account is actively engaging with others where your audience spends time.
From Reels to Carousels, our checklist helps you audit the quality of your visuals, content formats, and captions. You’ll get to see where you can make improvements, and how to optimise your content for better engagement.