This section helps you clearly define measurable social media goals (such as increasing engagement or referral traffic) based on the client's needs and your initial audit. It grounds your proposal in concrete objectives.
A high-level overview table to efficiently summarise the current state of the client's social profiles. You can identify key strengths and opportunities for growth, justifying your strategic recommendations.
The core of your pitch. This section provides a detailed breakdown of your core offering (content creation, engagement, reporting) and outlines optional add-ons to give the client flexibility and transparency.