This checklist helps you go beyond vanity metrics like likes and comments. You’ll learn to track what truly matters, from lead generation and reach to conversions, so you can make better-informed decisions.
Our checklist guides you to audit if your LinkedIn Page and Profile are truly resonating with your target audience. You'll also learn to check if your account is actively engaging with others where your audience spends time.
From text-only posts to video, our checklist helps you audit the quality of your visuals, content formats, and captions. You’ll get to see where you can make improvements, and how to optimise your content for better engagement.